SDI Media Promotes Alberto Abisso to Executive Vice President of Europe

LONDON, November 27, 2017 – SDI Media is pleased to announce the promotion of Alberto Abisso to Executive Vice President of Europe. Alberto has been with SDI Media for the past seven years leading and developing the expansion of SDI Media’s European service offering across 23 offices and will continue to focus on growth opportunities and customer support. With over 750 employees across Europe, Alberto will also manage the operational efficiencies and communication across SDI Media’s vast network of resources, ensuring SDI’s high standards of quality are delivered in every territory.

Mark Howorth, CEO of SDI Media on Alberto’s appointment, “Alberto has been focused on providing our clients in Europe with unparalleled customer service – an especially difficult task during the period of rapid growth we have seen over the last few years. He has demonstrated an impressive track record driving operational success, building strong teams, and improving SDI’s credibility with our customers.” read more

SDI Media Acquires International Marketing Agency, PPC Creative Ltd.

LONDON, November 1, 2017 – SDI Media Group has acquired independent international film marketing agency PPC Creative Ltd. t/a Picture Production Company (“PPC”) from private equity firm Smedvig Capital for an undisclosed sum.

With offices in London and Los Angeles, PPC is one of the world’s leading producers of marketing collateral and content for the global film industry; creating, producing, localizing and delivering marketing assets across multiple international media platforms. So far this year they have worked across 322 film titles, producing over 15,000 individual marketing assets in 39 different languages and distributed across 60 countries.

PPC CEO Ben Nicholls commented, “Joining forces with SDI is a perfect match. The film industry continues to globalize and the requirements for rapid, customized marketing are growing. PPC prides itself on its fast turnaround and high quality, and we will benefit from being part of the SDI family with its reach and technological capability.”

SDI Media is the leading provider of dubbing, subtitling, translation and media services to the world’s most recognizable entertainment companies. Its network of owned and operated studios in 29 countries forms the largest and most accessible one-stop media localization solution for distribution to any window, anywhere. SDI Media specializes in cost effective services, using proprietary technology and supported by operational hubs in Los Angeles, Manila and Warsaw.

“Adding PPC is about bringing new capabilities to our portfolio,” said Mark Howorth, CEO at SDI Media, about the acquisition. “Their track record as a creative agency is undeniable, but we have been even more impressed by their innovative approach to marketing localization. PPC’s reputation for rapid response and customized solutions that help content owners connect and engage with global audiences matches perfectly with the direction SDI is heading.”

PPC will continue to operate as a stand-alone company, while taking advantage of being part of SDI. Both companies partner with the major media content providers extensively and they will look for opportunities to create synergies in servicing their clients.

Smedvig Capital invests in high potential tech-enabled companies in the UK and Scandinavia. Smedvig acquired PPC in 2010 and has supported Ben Nicholls and his team in a major transformation of the business. Most notable in that period was the growth of the marketing localization offering. The new office in Los Angeles positioned PPC as more relevant to US-based content creators and created a 24-hour delivery capability.

About PPC
Picture Production Company started life as a London based film trailer house in 1982. Over the last 35 years it has grown into one of the largest creative production agencies outside of North America. With over 90 staff across London and Los Angeles, PPC is a 24-hour agency combining experienced creative editors, copywriters, motion graphic artists, animators and A/V production crew, with a full suite of state of the art post-production facilities, including audio mixing, picture finishing, encoding and digital distribution. PPC offer clients an end-to-end creative production service from award-winning creative origination, to asset localization and adaptation through to distribution across multi-platforms for the International market-place. For more information visit
About Smedvig Capital
Smedvig Capital was founded in 1996 and has invested over £800m of internal capital. They invest £2-15m in fast-growing innovative businesses; focusing on those that are technology enabled with ambitious teams and the potential to become market leaders. Smedvig Capital’s model is to invest in a small number of businesses each year and then commit time to working closely with management, providing advice and hands-on support. Previous and current investments include: Zipcar/Streetcar, MyHomeMove, Quill Content and Tusker. For more information visit Smedvig Capital
About SDI Media
SDI Media is the world’s leading localization provider of dubbing, subtitling, and media services, utilizing the largest owned and operated network of recording studios worldwide. SDI Media offers clients an end-to-end localization solution for theatrical, broadcast, digital, interactive, and new media platforms using a comprehensive suite of customizable localization applications. With over 40 years of experience delivering translated content to global platforms, SDI Media continues to be the most trusted localization partner worldwide. For more information about SDI Media visit 

For additional information please visit or contact Aviv Gattenuo at +1.310.388.8942 with press inquiries.

Automating the Content Supply Chain

SDI Media continues to drive leadership conversations on the use of AI/machine learning in localization, with CTO Scott Rose invited to speak at the invitation-only Sky Technology Summit, an event exploring how technology is enabling new media and entertainment experiences and transforming the industry. Scott spoke on a panel discussing Automating the Content Supply Chain, with other industry leaders including:

Matthew Hopkins, Director of TV and Digital Platforms Strategy & Planning, Sky
Darren Long, Director of Sky Production Services
Jason Taperell, Principal Architect, Content Systems, Sky
Josh Wiggins, Chief Commercial Officer, GrayMeta

For more information and to download the presentation click here.

Visit the Sky Tech Summit 2017 website here to see all the other presentations from the event.

SDI Media and GrayMeta Bring AI to the Entertainment Supply Chain

LOS ANGELES, CA, September 15, 2017 – SDI Media and GrayMeta have announced today a strategic, collaborative partnership to develop innovative, AI/machine learning solutions to enable the creation of intelligent metadata for the localization and distribution of media content.

The collaboration connects GrayMeta’s innovative approach to automated metadata solutions, with SDI Media’s expertise as the leading provider of localization services to content owners, broadcasters, and digital platforms around the world. Together, GrayMeta and SDI will evaluate and test new technologies, and explore opportunities for data mining and automation. The companies intend that their combined strengths will realize tangible benefits for entertainment and broadcast customers out of the conceptual promise of AI/machine learning.

“I am excited by GrayMeta’s ability to harness the very best thinking around AI technologies within the GrayMeta Platform,” said Scott Rose, Chief Technology Officer of SDI Media. “We know that good localization depends on talented language experts, and we are committed to automating tasks that do not truly require a creative (human) decision so that our people can focus on quality and we can improve time-to-market for our customers. This meeting-of-the-minds can accelerate SDI beyond what we are doing with our development of automation technology.” read more

Natalie Simms Appointed SDI Media CIO

LONDON, August 22, 2017 – SDI Media has announced the appointment of Natalie Simms as its new Chief Information Officer. In this role, Simms will lead all aspects of SDI Media’s global IT functions and play a key role in shaping technology strategy to support SDI’s next phase of technology innovation and growth solutions for quality localization of entertainment content that is faster, more transparent, and easily accessible.

Simms is a seasoned information technology executive with more than 20 years of international experience in various leadership positions at blue-chip companies. In former roles as CTO of Condé Nast International, CIO of international law firm Eversheds Sutherland, and CIO of Disney/ABC International Television Group, Simms successfully advanced the technology agenda of multinational companies by implementing innovative and transformational IT strategies. Simms also co-founded a groundbreaking Cloud/Software as a Service (SaaS) technology company, where she developed an innovative SaaS billing model for software subscriptions, IT infrastructure/hosting, services and support.

As the world’s leading provider of localization services to the media and entertainment industry, SDI Media will benefit greatly from Simms’ expertise in leading IT initiatives – including digital asset management, cloud-based systems and infrastructure, and analytics that streamline operations and fully integrate technology resources. read more Interviews