NAB 2017: Content Security in the Era of Social Media no Easy Task

NAB 2017: Content Security in the Era of Social Media no Easy Task

LAS VEGAS — Before social media, about the worst way you could spoil a movie for other people was by revealing the ending while walking out of a theater, with others waiting in line to see it.

In an era of Facebook, Instagram and Twitter, the tiniest reveal has worldwide repercussions.

“Think about the impact of [spoilers] in on our social network world, from a few people in line to a global audience,” said Scott Rose, CTO of SDI Media, speaking April 24 during a Cybersecurity Pavilion presentation at the NAB Show. “People want to share their lives, what they’re working on, and the moment it’s out there, it’s too late, it’s in the universe.”

While content security has long focused on preventing leaks of the content itself, too often productions fail to account for the social media threat: people working on a movie or TV show are human beings like anyone else, and humans sure love to share their lives on social media. The smallest slip — a shot of a screenplay on Instagram, mentioning an unrevealed actor or character on Twitter, sharing a surprise film release on Facebook — can have a massive impact on the investment in marketing and distribution. read more

SDI Media Expands Theatrical Servicing with New Dolby Atmos Suite in Italy


March 29, 2017, Rome, Italy – SDI Media, the world’s leading localisation provider, has announced the opening of its new custom built Dolby Atmos theatrical mixing suite in Rome, Italy, integrating the best audio experience in cinematographic listening. The addition of the new suite extends SDI Media’s Dolby-certified theatrical service offering to include 12 recording/mixing rooms across Denmark, Germany, Italy, Poland and Spain. SDI Media can provide content owners full service capabilities for the production of high-quality audio deliverables for local and global distribution of theatrical, home entertainment, OTT/VOD and broadcast content.

For this custom build, SDI Media partnered with Munro Acoustics, the world-renowned acoustic design consultancy, to design an ultra-modern suite that enhances the full potential of Dolby Atmos and its powerful moving sound technology. The end result is an innovative space where SDI Media can produce Italian or other-language soundtracks, with the fully immersive three-dimensional sound experience enabled by Dolby Atmos, allowing content owners and distributors the ability to offer audiences unmatched clarity, depth and richness of detail.

The completion of SDI Media’s Dolby Atmos suite continues SDI Media’s commitment to provide the highest industry standard of audio production services for theatrical and broadcast content in Italy and around the globe. SDI Media is the only company in the sector with owned-and-operated facilities in both Milan and Rome to cover the entire Italian marketplace from theatrical cinematographic to broadcast, with two dubbing suites in Milan, and seven dubbing suites complemented by two, 5.1 TV mixing rooms in Rome.

“With the new mixing suite, we have expanded audio services for advertisers, content creators, and distributors who are looking for capable providers,” said Mauro Torrente, Business Development Manager at SDI Media. “We are proud to support our existing clients and attract new clients with the most advanced audio production capabilities for theatrical, home entertainment and broadcast.”

The overall timeline of this project took two months of planning, 10 weeks of production, and a dedicated team of 18 people, including technicians and designers.

Daniele Turchetta, Operations Manager of SDI Media Italy, described the attention to detail that went into the construction of the studio, “The underlying technical-scientific planning is what makes this construction unique. Starting with an empty space, we maximised the size of the suite to produce an acoustic performance that is the epitome of excellence.”

In addition, Dario Bonucci, Country Manager of SDI Media Italy, celebrated the suite’s completion, “Thanks to the new Dolby Atmos mixing suite, our sound and synchronization offering is now complete, cementing our technical excellence in this field. This is an exciting opportunity for us as we cater to a rapidly evolving market.”


The Dolby Atmos audio configuration of this suite involved the installation of 40 JBL loudspeakers piloted by 9 Crown digital amplifiers, 2 BSS DAD audio matrices, an Avid S6-M40-56 Fader console, 2 Avid Pro-tools Hdx3 – for a total of 320 channels – equipped with the most important plug-in bundles, an Avid Media Composer, a Sony 4K projector with Atmos DCP server and a Harkness screen with a 6 metre base.

For more information or to schedule a tour, please contact Dario Bonucci at 06.70702701 or email


SDI Media is the world’s leading localisation provider of dubbing, subtitling, and media services, utilizing the largest owned and operated network of recording studios worldwide. SDI Media offers clients an end-to-end localisation solution for theatrical, broadcast, digital, interactive, and new media platforms using a comprehensive suite of customisable localisation applications. With over 40 years of experience delivering translated content to global platforms, SDI Media continues to be the most trusted localisation partner worldwide. For more information about SDI Media, please visit
For additional information please visit or contact Aviv Gattenuo at +1.310.388.8942 with press inquiries. Interviews


SDI Media attends conferences, events, and networking mixers all over the world.  If you are interested in scheduling a meeting, receiving more information, or contacting a sales person in your territory please email or follow the link attached to the event below. We look forward to meeting you!


MIPTV – Cannes, France
Apr 3-6, 2017

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SDI Media to Localize Fox’s Harry in Multiple Languages For Same Day Release Across Asia

HONG KONG, March 13, 2017 – Fox Networks Group (FNG) Asia has selected SDI Media to localize popular American talk show, Harry, hosted by Harry Connick Jr. in multiple languages for distribution across Asia. SDI Media is creating same-day localized versions in both Mandarin and Thai languages for audiences across Asia to view the same episode aired earlier in the U.S. with quality translations and subtitles. Subtitled versions of Harry are now available to view across Hong Kong, Taiwan, Singapore, Malaysia and Thailand within a 24-hour timeline of the original airdate. read more

SDI Media Expands Services in Asia with New Fully Equipped Recording Studios in Taiwan

Taipei, Taiwan, March 7, 2017 – SDI Media, the world’s leading localization provider, announces the relocation and upgrade of its owned and operated dubbing studios in Taiwan. SDI has built another custom-designed facility to provide content producers and distributors the highest level of quality, capacity, and security for their global localization needs. The new fully equipped studios in Taipei boast multiple recording and mixing rooms for delivery of high-quality audio to broadcast outlets and digital platforms. In addition to the upgraded audio services, SDI Media Taiwan has also increased its capabilities for subtitling with dedicated in-house teams for translation, QC, and project management. SDI Media Taiwan can deliver a comprehensive suite of solutions for any media project. read more